Honest Answers to the
Questions Every Developer Asks.
Before working with a real estate digital marketing agency, you need clarity on services, pricing, timelines, markets, and results. Here is exactly how we operate.
What is the difference between Realtytics and a generalist digital marketing agency?
A generalist agency runs your real estate campaign the same way they run a campaign for a restaurant chain or an e-commerce brand, with a template audience build, a standard creative brief, and a dashboard that tracks clicks and impressions. We only work in real estate. Every audience segment we have refined, every test we have run, every conversion insight we have built comes from property campaigns. You are not paying for our learning curve. You are paying for accumulated, specialised expertise that a generalist agency genuinely cannot replicate.
How quickly will I start receiving qualified leads after campaign launch?
Most clients receive their first qualified inquiries within five to seven business days of campaign launch. Meaningful optimisation data arrives within the first two weeks. The first 30 days are about testing, learning, and refining. By day 45, you will have a clear, data-backed picture of your real cost per lead, your site visit conversion rate, and exactly what we are doing to improve both.
Do you work with independent brokers as well as large developers?
Yes. We work with single brokers building a personal brand on Instagram and with large-scale developers launching township projects across multiple cities. The strategies are entirely different. The accountability we hold ourselves to is identical. Whether your monthly marketing budget is ₹50,000 or ₹50 lakh, you receive the same standard of dedicated attention, transparent reporting, and honest communication about what is and is not working.
What platforms do you run real estate advertising campaigns on?
Google Search and Display for high-intent buyer capture, YouTube for video-led brand campaigns, Meta (Instagram and Facebook) for lifestyle marketing and audience building, LinkedIn for commercial real estate B2B campaigns targeting business decision-makers, and WhatsApp for automated lead nurturing and follow-up. We recommend the right platform mix based on your specific buyer profile, market, project type, and budget: not a standard package with every channel whether it serves you or not.
What does your campaign reporting look like?
Weekly performance reports delivered to your inbox every Monday morning, a live dashboard you can access at any time showing every active campaign's cost, leads, and conversion metrics, and a monthly strategy review call where we share what worked, what did not, what we are changing, and what the plan is for the next 30 days. We never hide behind reach or impression numbers. You see cost per lead, cost per site visit, campaign-level return on ad spend, and specific actions taken: every single week.
Can you manage real estate campaigns across multiple international markets simultaneously?
Yes. We have active campaigns running across Dubai, Ras Al Khaimah, India, and the United States simultaneously for different clients. Each market receives its own dedicated strategy, its own creative direction, its own audience architecture, and its own performance benchmarks, because the buyer in each market is a genuinely different person making a decision in a genuinely different context. If your project spans markets, we build an integrated strategy that accounts for each one without conflating them.
What is your pricing and engagement model?
We offer monthly retainers for ongoing campaign management, project-launch packages for specific development launches, and performance-linked models for clients who want their agency's incentives directly tied to outcomes. Every engagement is scoped individually to your market, project scale, and goals. We do not sell packages from a price list. The first conversation is always a free 30-minute strategy audit where we review your current digital presence and tell you exactly what we would do differently. No proposal deck. No sales pitch. A straight answer about what we see and what we would change.
How do you approach HNI and luxury real estate lead generation differently?
Luxury real estate requires a qualification-first approach at every stage of the funnel. We use income-signal targeting overlays, high-value interest-category audiences, and behavioural data to reach buyers who can genuinely afford the product, then we build qualification mechanisms into the landing page itself so that inquiries are screened before they reach your sales team. The result is a significantly lower volume of leads, each with a dramatically higher probability of becoming a site visit and a booking. One serious AED 5M buyer is worth more than three hundred unqualified form fills, and we build campaigns that reflect that truth.